Normally, if you want to have professional web designers custom build your site, you must be prepared to dish out at least a couple thousand Rands. These companies are established companies with physical locations, therefore they have to increase the amount they charge to pay off some overheads: office rent, designer’s wages, advertising costs and so on.
These people are often working from home so they do not have a high operation cost like that of a company. The best way to do this would be to contact past clients and enquire from them about the service and results they got from using the web designer. Think about it, if you only need 5 simple pages to present some simple information, why waste thousand of Rands for it? Just spend a little time to sit down and do it yourself.
There is however a caveat.
Convincing your prospects to purchase from you is a hard job, but have you ever thought that you’re making the process twice as difficult for both parties if your prospects are convinced but don’t know how to buy from you? No matter how good you are at convincing your prospects, they won’t buy if they find the process cumbersome. First, you will want to check that people can find your order form easily and hassle-free.
After all, it wouldn’t make any sense to sell hard to a prospect only to find that they won’t be able to pay you when they want to. Is your order form secured using encryption technology? You would want to look into SSL for this.
Alternatively, you can add customer testimonials, your contact information, address, and so on to boost your prospects’ confidence.
Eliminate any chances of that to maximize your profits! I do not design in Flash for a number of reasons listed below but there is a time and a place for it I know…
Programmers and designers have used Flash to create interactve features ranging from very lively feedback forms to attractive Flash-based games. With Flash, you do not have to worry about cross-browser compatibility. Flash is a lightweight option for animation because it is vector based (and hence smaller file sizes) as opposed to real ‘movie files’ that are raster based and hence much larger in size.
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You’ll also have to put in additional work in redirecting the user to the Flash download page if he or she doesn’t have the player installed. If your content was presented in Flash, most search engines wouldn’t be able to index your content.
The longer your Flash takes to load, the more you risk losing visitors. Otherwise, use a mixture of Flash and HTML or use pure text if your site is purely to present simple textual and graphical information.
Flash animation is not much different from normal animation as every bit of the animation has to be done by hand. Your website is where your business resides — it’s like the headquarter of an offline company.
The navigation menu should be uncluttered and concise so that visitors know how to navigate around your website without confusion. If you think any image is essential on your site, make sure you optimize them using image editing programs so that they have a minimum file size.
This is important because a block of text that is too large will deter visitors from reading your content. Make sure your website complies to web standards at www.w3.org and make sure they are cross-browser compatible. Avoid using scripting languages on your site unless it is absolutely necessary.
